Do you really know what’s important and valuable to your target audience? Or are you assuming or guessing?
According to McKinsey Consulting, most B2B companies “are talking past their customers.” Companies that intentionally listen to the voice of the customer–and leverage it in their positioning and messaging–grow faster than their competitors.
Chief Listening Officers will perform a complimentary assessment of how well your value proposition and messaging addresses the target audience’s actual pain points and priorities. See below for details. Fill out the form to request your assessment.
(NOTE: Offer may be limited due to availability.)